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Corrections

Last updated: 2026-05-07. We correct errors visibly and keep a public log. The presence of this page is itself a commitment: when we get something wrong, you can see it and check it.

How to submit a correction

  1. Email corrections@luba.media with the URL and the specific claim you are flagging.
  2. Include a primary source where possible (regulator notice, company filing, press release, court document).
  3. We acknowledge within 2 business days. If we accept the correction we publish it inline on the original page and add an entry below within 1 business day of acceptance.
  4. If we decline the correction we tell you why, and you can request a right of reply for inline inclusion.

What counts as a "material" correction

We log here any correction that changes a factual claim a reader might rely on — a date, a number, a name, a quote, a citation, a comparison ranking, a regulator status, or an attribution. Typo-level corrections (spelling, punctuation, broken links) are fixed in place without a log entry. Where we update an article with new information that does not invalidate the original analysis, we add a dated "Update" note rather than a correction.

Severity tags

  • Factual correction — the original claim was incorrect.
  • Clarification — the original claim was open to misreading; we have rewritten for clarity without changing the substance.
  • Update — new information has come to light; the original was correct at the time of publication.

Correction log

Factual correctionTonic — search arbitrage feed
Original
Tonic was founded in 2018 and is headquartered in New York.
Corrected
Tonic.com (legal name Top Level Marketing Inc.) was founded in 2014 and is headquartered in Las Vegas, Nevada.
Reason
Reader correction. Founding year and HQ verified against the company’s SEC EDGAR filings and the operator’s LinkedIn record.

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