Ad-tech
Offer wall
The advertiser-and-payout listing inside an affiliate network's dashboard.
The offer wall is the dashboard view inside an affiliate network where you browse available advertisers, payouts, geos, allowed traffic types, and caps. ClickBank and MaxBounty have public-ish offer walls (some pre-approval); private networks (Adcombo, Mobidea) gate the wall behind affiliate-manager approval. Modern offer walls include EPC averages, daily-cap status, and payout-history charts.
Example
MaxBounty offer wall shows 38 active US auto-insurance offers ranked by network-EPC; affiliate filters by 'allowed: native traffic' and shortlists three for testing.