Ad-tech
Affiliate manager (AM)
Network-side rep who works directly with affiliates.
An affiliate manager (AM, sometimes 'rep') is the network-side employee who works with the affiliate on offer access, payout negotiation, troubleshooting, and offer wall recommendations. A good AM gets you bumped payouts ($35 → $42 on a CPL), early access to new offers, and faster scrub-dispute resolution. AM relationships are the single most underrated lever for new affiliates.
Example
Affiliate doing $300/day on MaxBounty asks AM for a payout bump on the auto-insurance offer; AM pulls last 30-day quality data, gets a $4/lead bump approved, ROI on the relationship is $1,200/month.