Went quiet
last seen 39d ago · 1 market
No fresh sightings in over a week — momentum has dropped. Study it, don't chase it.
Gravity
8/100
push pressure now · 30d index
Strength
23/100
overall scale · 30d index
Run
—
last seen 39d ago
Markets
1
countries seen
Landing page
billyexploressavings.com.au
screenshot on file
Screenshot
Captured
LP rendered
Operator
—
unidentified
Network
Outbrain
traffic source
Still With the Same Health Fund? Seniors Say It’s a Costly Mistake
Billy Savings | Sponsored@billy
Seen in
Geo reach
Single-geo testa single marketPredominantly Tier 1, concentrated in APAC — Australia.
What the data shows
Billy Savings | Sponsored's Outbrain creative has been running for 0 days across 1 country and first seen on May 1, 2026 and last seen on May 2, 2026. It has been observed in Australia. The ad lands on billyexploressavings.com.au. On our 30-day observation series the creative has run in intermittent bursts over the last 30 days. Billy Savings | Sponsored is running 6 other creatives we have indexed, linked below for side-by-side comparison.
Creative headline: Still With the Same Health Fund? Seniors Say It’s a Costly Mistake. Indexed on Outbrain by mediabuyer.
Landing page intelligence
Where this ad lands · billyexploressavings.com.au
The lander is the product — screenshot, redirect chain, offer, tech stack, and on-page text in one place.
Landing page
billyexploressavings.com.au
1 page · final host: billyexploressavings.com.au
Host
billyexploressavings.com.au
Path
/article/compare-health-insurance/free-healthcare-comparison-service-helping-australian-seniors-save-big
Full URL
Redirect chain
Chain not captured yet.
Final host: billyexploressavings.com.au. Hop-by-hop capture runs as a separate pipeline; ads observed in recent ingests get crawled first.
Tracking parameters
- publisher_id
- 15
- sub_id
- 381_BES_D_Max_Apr26
- utm_source
- outbrain
- utm_medium
- native
- utm_campaign
- 00226be49923f15f97d68eb756bb6889fb
- utm_content
- 008b55f33004e4d793a7f2c3b708ec1aa5
- utm_term
- {{section_id}}
- obclid
- {{ob_click_id}}
- obOrigUrl
- true
+ 1 known tracker hidden (cloaker IDs scrubbed at ingest).
Tracking setup · Outbrain
Outbrain emits ob_click_id (your unique click), ob_source (publisher), ob_section (placement), and ob_position. Forward ob_click_id to your tracker as the postback key. ob_source and ob_section are the two highest-signal sub-IDs for blacklisting.
?ob_click_id={ob_click_id}&ob_source={ob_source}&ob_section={ob_section}&ob_position={ob_position}Default Outbrain setup template: ?ob_click_id={ob_click_id}&ob_source={ob_source}&ob_section={ob_section}&ob_position={ob_position}
Tech stack
- MS Clarity
Landing page hubs
Landing page text
On-page text not extracted yet.
Observed daily (last 30 days)
Apr 25 → May 24·peaks May 1
30-day run pattern
PulsedIntermittent runs with quiet stretches — likely paused for budget cycles or rotation against fresher creatives.
- Coverage
- 7% of 30d
- Peak surge
- 1× vs median
- Last 7d
- 0
- WoW
- —
Peak day:
Window: Apr 25 → May 24
Auto-summary
At a glance
Outbrain direct LP. Lead-gen / DTC. Running in 🇦🇺 Australia.
Similar ads
Other creatives in LeadGen on Outbrain
BUPA, NIB, HIF, AHM: Not many people know this
Seniors Could Be Saving $100s on Health Insurance (see why)
Which Is Better: Medibank, Bupa, HCF or NIB? (Read)
Don’t Miss Out: Essential Health Coverage Insights for Over 50s
Discover the Best Health Insurance Options for Your Golden Years
Still With the Same Health Fund? Seniors Say It’s a Costly Mistake
Headline variant ladder
Other headlines Billy Savings | Sponsored is running in market
Sorted by days running, longest-running on top. The same hero image is being A/B tested with these alternative angles.
- #1BUPA, NIB, HIF, AHM: Not many people know this49d7 content tokens
- #2Seniors Could Be Saving $100s on Health Insurance (see why)46d6 content tokens
- #3Which Is Better: Medibank, Bupa, HCF or NIB? (Read)41d7 content tokens
- #4Don’t Miss Out: Essential Health Coverage Insights for Over 50s6d8 content tokens
More from Billy Savings | Sponsored
Seniors Health Insurance - Compare Insurance Cost - Billy Explores Access…
billyexploressavings.com.au