Steady runner
running 27d · last seen 1d ago · 1 market
Sustained at mid scale — a dependable evergreen pattern, not an explosive push.
Gravity
54/100
push pressure now · 30d index
Strength
47/100
overall scale · 30d index
Run
27d
last seen 1d ago
Markets
1
countries seen
Landing page
ca.finance.yahoo.com
final host
Screenshot
—
not captured yet
Operator
—
unidentified
Network
Taboola
traffic source
A new take on all-in-one ETFs
Manulife Investments@manulife
Portfolio construction doesn’t have to be static. With markets shifting and TCR now in effect, advisors are rethinking how active all-in-one ETFs fit within portfolios.
Top 25% longevity in network
Seen in
Geo reach
Single-geo testa single marketPredominantly Tier 1, concentrated in North America — Canada.
What the data shows
Manulife Investments's Taboola creative has been running for 27 days across 1 country and first seen on May 12, 2026 and last seen on June 8, 2026. It has been observed in Canada. The ad lands on ca.finance.yahoo.com. On our 30-day observation series the creative has run in intermittent bursts over the last 30 days. Manulife Investments is running 3 other creatives we have indexed, linked below for side-by-side comparison.
Creative headline: A new take on all-in-one ETFs. Indexed on Taboola by mediabuyer.
Landing page intelligence
Where this ad lands
The lander is the product — screenshot, redirect chain, offer, tech stack, and on-page text in one place.
Landing page not captured yet
Our crawler renders each advertiser’s funnel on a rolling schedule. Recently observed ads are queued first — check back to see the full-page screenshot.
Host
ca.finance.yahoo.com
Path
/news/why-manulife-all-in-one-etfs-may-be-worth-a-closer-look-now-171031210.html
Full URL
Redirect chain
Chain not captured yet.
Final host: ca.finance.yahoo.com. Hop-by-hop capture runs as a separate pipeline; ads observed in recent ingests get crawled first.
Tracking parameters
No query string on this URL.
Tracking setup · Taboola
Taboola passes site, site_id, campaign_id, campaign_item_id and click-id by default. Map those to your tracker's source/sub1-4 fields. Use {click_id} as your unique click identifier when posting back conversions.
?site={site}&site_id={site_id}&campaign_id={campaign_id}&campaign_item_id={campaign_item_id}&click-id={click_id}Default Taboola setup template: ?site={site}&site_id={site_id}&campaign_id={campaign_id}&campaign_item_id={campaign_item_id}&click-id={click_id}
Tech stack
No third-party monetization stack detected — this appears to be a direct landing page.
Landing page hubs
Landing page text
On-page text not extracted yet.
Observed daily (last 30 days)
Apr 25 → May 24·peaks May 21
30-day run pattern
PulsedIntermittent runs with quiet stretches — likely paused for budget cycles or rotation against fresher creatives.
- Coverage
- 43% of 30d
- Peak surge
- 2.5× vs median
- Last 7d
- 34
- WoW
- +36%
Peak day: — 2.5× the median day, indicating a deliberate budget push.
Window: Apr 25 → May 24
Similar ads
Other creatives in Search Arb on Taboola
Headline variant ladder
Other headlines Manulife Investments is running in market
Sorted by days running, longest-running on top. The same hero image is being A/B tested with these alternative angles.
- #1Why advisors are rethinking ETFs27d3 content tokens
- #2How active ETFs are built to adapt26d4 content tokens
- #3The rise of active all-in-one ETFs26d3 content tokens
Persistent across variants: etfs