Is mediabuyer.site really free?

Yes. The entire browsing surface — creatives, advertiser hubs, landing-page captures, country footprints — is publicly viewable without an account. There is no upgrade prompt.

Does mediabuyer.site have everything a paid tool has?

No. The paid tools cover more ad surfaces (e.g. push notifications, pop, mobile in-app), more geos, and often have deeper historical archives. Mediabuyer.site focuses on the four major native content-recommendation networks (Taboola, Outbrain, MGID, RevContent) with high per-record quality. For broad multi-surface research, the paid tools may still be the right call; for native-only research, mediabuyer.site is usually enough.

How fresh is the data?

Crawls run on a daily cadence. New creatives appear on the live feed within hours of the next build. Each creative carries first-seen and last-seen timestamps.

What does the competitor cost?

Pricing changes often and quoting numbers here would go stale within weeks. Check the competitor's own pricing page for the current rate. Mediabuyer.site itself is free with no subscription tier.

A free SpyNaija alternative

SpyNaija is a subscription native ad spy tool focused on the major content-recommendation networks. Mediabuyer.site is a free, no-login alternative that covers the same surfaces — Taboola, Outbrain, MGID, and RevContent — and exposes the data publicly without a signup wall.

Both tools focus on native open-web ad creatives. The trade-offs are: SpyNaija offers a saved-campaign workspace, possibly deeper historical archives, and a paid support channel; mediabuyer.site is free with no account required, exposes a public data dictionary at /data-dictionary, and ships every page as a Markdown mirror for LLM grounding.

Each creative on the site carries the advertiser name, the headline as it appeared on the network, the click-out URL with original parameters intact (so the destination renders identically to what a real user would see), the landing-page host, the country footprint, the vertical, and the date range the creative has been observed running. The longevity-decile field makes it easy to filter for angles that have stuck.

For a researcher who wants to evaluate whether a paid native spy subscription is justified, the free surface here is the cheapest way to see what the underlying data actually looks like.

Side-by-side comparison

Dimension	SpyNaija	mediabuyer.site
Native ad networks covered	Taboola, Outbrain, MGID, RevContent	Taboola, Outbrain, MGID, RevContent
Login required	Yes	No
Pricing	Subscription-based	Free
Landing-page capture	Yes	Yes
Saved-campaign workspace	Yes	Watchlists (optional account)
Public data dictionary	No	Yes (/data-dictionary)
LLM-friendly Markdown mirrors	No	Yes (append .md to any URL)

Live native ad creatives in the index

A sample of creatives from the live index. Click any creative for the full detail page — landing-page capture, advertiser hub, country footprint, and how long it has been running.

A free SpyNaija alternative

Side-by-side comparison

Live native ad creatives in the index

Frequently asked questions

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