Tracked in our index — here's what we can read so far.
Longevity data is still building for this creative.
Running in a single market (Germany) — a focused test, not a broad rollout yet.
- 1 GEO
- Redirect chain checked
- LP host: panasonic.com
Reverse-engineered from the live ad — longevity, GEOs, and the affiliate funnel behind it. Verified by following the redirect chain on Apr 20. Free, no login.
Funnel, reverse-engineered
The campaign behind this creative
← the actual path the money takes.
Creative
Panasonic
Landing page
panasonic.com
where it lands
Product / Offer: not detected
Tracker: not detected
Affiliate network: not detected
How we know: the tracker and affiliate network come from the live redirect chain we followed and fingerprinted hop by hop. Greyed nodes weren’t detected.
Went quiet
last seen 56d ago · 1 market
No fresh sightings in over a week — momentum has dropped. Study it, don't chase it.
Gravity
—
push pressure now · 30d index
Strength
3/100
overall scale · 30d index
Run
—
last seen 56d ago
Markets
1
countries seen
Landing page
panasonic.com
final host
Screenshot
—
not captured yet
Operator
—
unidentified
Network
Outbrain
traffic source
Energieeffizienz verbessern und Kosten sparen? Mit Wärmepumpentechnologie.
Panasonic@panasonic
Days alive is a profitability proxy — advertisers don’t pay to run losers.
Seen in
Geo reach
Single-geo testa single marketPredominantly Tier 1, concentrated in Europe — Germany.
What the data shows
Panasonic's Outbrain creative has been running for 0 days across 1 country and first seen on April 20, 2026. It has been observed in Germany. The ad lands on panasonic.com. Panasonic is running 4 other creatives we have indexed, linked below for side-by-side comparison.
Creative headline: Energieeffizienz verbessern und Kosten sparen? Mit Wärmepumpentechnologie.. Indexed on Outbrain by mediabuyer.
Landing-page intelligence
Landing page intelligence
Where this ad lands
The lander is the product — screenshot, redirect chain, offer, tech stack, and on-page text in one place.
Landing page not captured yet
Our crawler renders each advertiser’s funnel on a rolling schedule. Recently observed ads are queued first — check back to see the full-page screenshot.
Host
panasonic.com
Path
/de/corporate/nachhaltigkeit/derplan.html
Full URL
Redirect chain
Chain not captured yet.
Final host: panasonic.com. Hop-by-hop capture runs as a separate pipeline; ads observed in recent ingests get crawled first.
Tracking parameters
- utm_source
- outbrain
- utm_medium
- display
- utm_campaign
- b2b_heatpump
- utm_content
- mofu
- utm_format
- ppa
- obOrigUrl
- true
+ 1 known tracker hidden (cloaker IDs scrubbed at ingest).
Tracking setup · Outbrain
Outbrain emits ob_click_id (your unique click), ob_source (publisher), ob_section (placement), and ob_position. Forward ob_click_id to your tracker as the postback key. ob_source and ob_section are the two highest-signal sub-IDs for blacklisting.
?ob_click_id={ob_click_id}&ob_source={ob_source}&ob_section={ob_section}&ob_position={ob_position}Default Outbrain setup template: ?ob_click_id={ob_click_id}&ob_source={ob_source}&ob_section={ob_section}&ob_position={ob_position}
Tech stack
No third-party monetization stack detected — this appears to be a direct landing page.
Landing page hubs
Landing page text
On-page text not extracted yet.
Observed daily (last 30 days)
No observations in this window.
Sibling creatives from this campaign
Other creatives in Other on Outbrain
The rest of the set they’re running — see what else this angle is paired with.
Energieeffizienz verbessern und Kosten sparen? Mit Wärmepumpentechnologie.
Heizkosten werden zu teuer? Mehr erfahren, wie Sie effizienter mit Wärmepumpen Ihre Kosten senken.
Optimieren Sie die Energieeffizienz Ihrer Firma. MIt Wärmepumpen von Panasonic
CO2 reduzieren und Energiesicherheit. Panasonic hat die Lösung.
Tested headline variants4
Tested headline variants
Panasonic's own A/B test — which headline they kept
The advertiser’s own A/B result, handed over: ranked by days running, the survivor on top. Variants they stopped running are struck through — they tested and killed those angles.
- #1Heizkosten werden zu teuer? Mehr erfahren, wie Sie effizienter mit Wärmepumpen Ihre Kosten senken.Killed0d14 content tokens
- #2Optimieren Sie die Energieeffizienz Ihrer Firma. MIt Wärmepumpen von PanasonicKilled0d10 content tokens
- #3CO2 reduzieren und Energiesicherheit. Panasonic hat die Lösung.Killed0d8 content tokens
More from Panasonic4
More from Panasonic
Most spy tools stop at the creative. This page connects it to the campaign behind it — the funnel, the longevity, the GEOs. Free.