They tested it and dropped it — copy the angle, not the exact creative.
Ran for 38 days across 1 GEO but hasn't been seen in over a week.
Running in a single market (Germany) — a focused test, not a broad rollout yet.
- Seen 38/30 days
- 1 GEO
- Redirect chain checked
- LP host: thermondo.de
Reverse-engineered from the live ad — longevity, GEOs, and the affiliate funnel behind it. Verified by following the redirect chain on Jun 3. Free, no login.
Funnel, reverse-engineered
The campaign behind this creative
← the actual path the money takes.
Creative
thermondo
Landing page
thermondo.de
where it lands
Product / Offer: not detected
Tracker: not detected
Affiliate network: not detected
How we know: the tracker and affiliate network come from the live redirect chain we followed and fingerprinted hop by hop. Greyed nodes weren’t detected.
Cooling off
running 38d · last seen 12d ago · 1 market
No fresh sightings in over a week — momentum has dropped. Study it, don't chase it.
Gravity
16/100
push pressure now · 30d index
Strength
37/100
overall scale · 30d index
Run
38d
last seen 12d ago
Markets
1
countries seen
Landing page
thermondo.de
screenshot on file
Screenshot
Captured
LP rendered
Operator
—
unidentified
Network
Outbrain
traffic source
Wärmepumpe 2026: Spitzenreiter-Modell günstiger denn je
Heat Pumps 2026: The Top-Rated Model Is Now Cheaper Than Ever
thermondo@thermondo
Top 10% longevity in network
Days alive is a profitability proxy — advertisers don’t pay to run losers.
Seen in
Geo reach
Single-geo testa single marketPredominantly Tier 1, concentrated in Europe — Germany.
What the data shows
thermondo's Outbrain creative has been running for 38 days across 1 country and first seen on April 25, 2026 and last seen on June 3, 2026. It has been observed in Germany. The ad lands on thermondo.de. On our 30-day observation series the creative has cooled noticeably in the last week. thermondo is running 5 other creatives we have indexed, linked below for side-by-side comparison.
Creative headline: Wärmepumpe 2026: Spitzenreiter-Modell günstiger denn je. Indexed on Outbrain by mediabuyer.
Landing-page intelligence
Landing page intelligence
Where this ad lands · www.thermondo.de
The lander is the product — screenshot, redirect chain, offer, tech stack, and on-page text in one place.
Landing page
www.thermondo.de
1 page · final host: www.thermondo.de
Host
thermondo.de
Path
/ms/waermepumpe-buderus-testsieger/
Full URL
Redirect chain
Chain not captured yet.
Final host: thermondo.de. Hop-by-hop capture runs as a separate pipeline; ads observed in recent ingests get crawled first.
Tracking parameters
- utm_source
- outbrain
- utm_medium
- display
- utm_campaign
- outbrain_prospecting_desktop_cw46_buderus
- utm_content
- 00582e3fa0934f5f3faced5d926bf60337
- utm_term
- {{section_name}}
- OutbrainClickId
- {{ob_click_id}}
- obOrigUrl
- true
+ 1 known tracker hidden (cloaker IDs scrubbed at ingest).
Tracking setup · Outbrain
Outbrain emits ob_click_id (your unique click), ob_source (publisher), ob_section (placement), and ob_position. Forward ob_click_id to your tracker as the postback key. ob_source and ob_section are the two highest-signal sub-IDs for blacklisting.
?ob_click_id={ob_click_id}&ob_source={ob_source}&ob_section={ob_section}&ob_position={ob_position}Default Outbrain setup template: ?ob_click_id={ob_click_id}&ob_source={ob_source}&ob_section={ob_section}&ob_position={ob_position}
Tech stack
No third-party monetization stack detected — this appears to be a direct landing page.
Landing page hubs
Landing page text
On-page text not extracted yet.
Observed daily (last 30 days)
Apr 25 → May 24·peaks Apr 25
30-day run pattern
FadingActivity has collapsed in the last week — the buyer is winding this creative down or rotating to a new variant.
- Coverage
- 10% of 30d
- Peak surge
- 1× vs median
- Last 7d
- 0
- WoW
- -100%
Peak day:
Window: Apr 25 → May 24
Auto-summary
At a glance
Outbrain direct LP. Lead-gen / DTC. Running in 🇩🇪 Germany. Active 38 days.
Sibling creatives from this campaign
Other creatives in E-commerce on Outbrain
The rest of the set they’re running — see what else this angle is paired with.
Tested headline variants5
Tested headline variants
thermondo's own A/B test — which headline they kept
The advertiser’s own A/B result, handed over: ranked by days running, the survivor on top. Variants they stopped running are struck through — they tested and killed those angles.
- #1So wird die Heizung revolutioniert: Buderus-Wärmepumpe mit FestpreisgarantieWinning angle41d8 content tokens
- #2Wärmepumpe 2026: Das Testsieger-Modell günstiger denn je8d8 content tokens
- #3Wärmepumpe 2026: Das Premium-Modell günstiger denn je4d8 content tokens
- #4Sommer 2026: Testsieger-Wärmepumpe günstiger denn je0d7 content tokens
Winning angle: the headline they kept alive longest — it beat the other variants they tested. Model this one; treat the rest as discarded experiments.
Persistent across variants: rmepumpe
More from thermondo5
More from thermondo
Most spy tools stop at the creative. This page connects it to the campaign behind it — the funnel, the longevity, the GEOs. Free.