They tested it and dropped it — copy the angle, not the exact creative.
Ran for 30 days across 1 GEO but hasn't been seen in over a week.
Running in a single market (Canada) — a focused test, not a broad rollout yet.
- Seen 30/30 days
- 1 GEO
- Redirect chain checked
- LP host: torontosun.com
Reverse-engineered from the live ad — longevity, GEOs, and the affiliate funnel behind it. Verified by following the redirect chain on Jun 8. Free, no login.
Funnel, reverse-engineered
The campaign behind this creative
← the actual path the money takes.
Creative
Postmedia
Landing page
torontosun.com
where it lands
Product / Offer: not detected
Tracker: not detected
Affiliate network: not detected
How we know: the tracker and affiliate network come from the live redirect chain we followed and fingerprinted hop by hop. Greyed nodes weren’t detected.
Cooling off
running 30d · last seen 8d ago · 1 market
No fresh sightings in over a week — momentum has dropped. Study it, don't chase it.
Gravity
16/100
push pressure now · 30d index
Strength
30/100
overall scale · 30d index
Run
30d
last seen 8d ago
Markets
1
countries seen
Landing page
torontosun.com
final host
Screenshot
—
not captured yet
Operator
—
unidentified
Network
Taboola
traffic source
Former Blue Jays all-star says his trading card collection is worth $35M
Postmedia@postmedia
Days alive is a profitability proxy — advertisers don’t pay to run losers.
Seen in
Geo reach
Single-geo testa single marketPredominantly Tier 1, concentrated in North America — Canada.
What the data shows
Postmedia's Taboola creative has been running for 30 days across 1 country and first seen on May 8, 2026 and last seen on June 8, 2026. It has been observed in Canada. The ad lands on torontosun.com. On our 30-day observation series the creative has run in intermittent bursts over the last 30 days. Postmedia is running 8 other creatives we have indexed, linked below for side-by-side comparison.
Creative headline: Former Blue Jays all-star says his trading card collection is worth $35M. Indexed on Taboola by mediabuyer.
Landing-page intelligence
Landing page intelligence
Where this ad lands
The lander is the product — screenshot, redirect chain, offer, tech stack, and on-page text in one place.
Landing page not captured yet
Our crawler renders each advertiser’s funnel on a rolling schedule. Recently observed ads are queued first — check back to see the full-page screenshot.
Host
torontosun.com
Path
/sports/baseball/toronto-blue-jays/josh-donaldson-trading-card-collection-worth-35-million
Full URL
Redirect chain
Chain not captured yet.
Final host: torontosun.com. Hop-by-hop capture runs as a separate pipeline; ads observed in recent ingests get crawled first.
Tracking parameters
No query string on this URL.
Tracking setup · Taboola
Taboola passes site, site_id, campaign_id, campaign_item_id and click-id by default. Map those to your tracker's source/sub1-4 fields. Use {click_id} as your unique click identifier when posting back conversions.
?site={site}&site_id={site_id}&campaign_id={campaign_id}&campaign_item_id={campaign_item_id}&click-id={click_id}Default Taboola setup template: ?site={site}&site_id={site_id}&campaign_id={campaign_id}&campaign_item_id={campaign_item_id}&click-id={click_id}
Tech stack
No third-party monetization stack detected — this appears to be a direct landing page.
Landing page hubs
Landing page text
On-page text not extracted yet.
Observed daily (last 30 days)
Apr 25 → May 24·peaks May 23
30-day run pattern
PulsedIntermittent runs with quiet stretches — likely paused for budget cycles or rotation against fresher creatives.
- Coverage
- 13% of 30d
- Peak surge
- 2× vs median
- Last 7d
- 5
- WoW
- new
Peak day: — 2× the median day, indicating a deliberate budget push.
Window: Apr 25 → May 24
Sibling creatives from this campaign
Other creatives in E-commerce on Taboola
The rest of the set they’re running — see what else this angle is paired with.
Disney cruise cancelled after passengers had already boarded ship
Canadians continue to ditch U.S travel and are flocking to these 3 domestic cities instead
Even researchers are puzzled why Canadian visits to these 3 U.S. cities have spiked
Dogs have taken over every aspect of our lives. Is that good for humans?
Sydney Sweeney and Scooter Braun go Instagram official with romance
What's the fallout from Blue Jays' Tyler Heineman being yanked after 'trash' at-bat?
Americans erupt into O Canada after Buffalo anthem singer's mic mishap
Calgary police increase zero-tolerance enforcement at car shows, meet-ups
Tested headline variants8
Tested headline variants
Postmedia's own A/B test — which headline they kept
The advertiser’s own A/B result, handed over: ranked by days running, the survivor on top. Variants they stopped running are struck through — they tested and killed those angles.
- #1Dogs have taken over every aspect of our lives. Is that good for humans?Killed34d8 content tokens
- #2Disney cruise cancelled after passengers had already boarded ship30d8 content tokens
- #3Even researchers are puzzled why Canadian visits to these 3 U.S. cities have spiked29d8 content tokens
- #4Sydney Sweeney and Scooter Braun go Instagram official with romanceKilled22d8 content tokens
More from Postmedia8
More from Postmedia
Most spy tools stop at the creative. This page connects it to the campaign behind it — the funnel, the longevity, the GEOs. Free.