Currently running — worth a closer look.
Running 51 days across 1 GEO.
Running in a single market (United States) — a focused test, not a broad rollout yet.
- Seen 51/30 days
- 1 GEO
- Redirect chain checked
- LP host: rockhatter.com
Reverse-engineered from the live ad — longevity, GEOs, and the affiliate funnel behind it. Verified by following the redirect chain on Jun 7. Free, no login.
Funnel, reverse-engineered
The campaign behind this creative
← the actual path the money takes.
Creative
Rockhatter
Landing page
rockhatter.com
where it lands
Product / Offer
not detected
Tracker
not detected
Affiliate network
not detected
How we know: the tracker and affiliate network come from the live redirect chain we followed and fingerprinted hop by hop. Greyed nodes weren’t detected.
Active
running 51d · last seen 4d ago · 1 market
Running with a modest observed footprint so far.
Gravity
1/100
push pressure now · 30d index
Strength
21/100
overall scale · 30d index
Run
51d
last seen 4d ago
Markets
1
countries seen
Landing page
rockhatter.com
final host
Screenshot
—
not captured yet
Operator
—
unidentified
Network
Taboola
traffic source
This Straw Hat Is A Must-Have Item For Stylish Men In 2026!
Rockhatter@rockhatter
Top 10% longevity in network
Days alive is a profitability proxy — advertisers don’t pay to run losers.
Seen in
Geo reach
Single-geo testa single marketPredominantly Tier 1, concentrated in North America — United States.
What the data shows
Rockhatter's Taboola creative has been running for 51 days across 1 country and first seen on April 16, 2026 and last seen on June 7, 2026. It has been observed in United States. The ad lands on rockhatter.com. On our 30-day observation series the creative has cooled noticeably in the last week. Rockhatter is running 4 other creatives we have indexed, linked below for side-by-side comparison.
Creative headline: This Straw Hat Is A Must-Have Item For Stylish Men In 2026!. Indexed on Taboola by mediabuyer.
Landing page intelligence
Where this ad lands
The lander is the product — screenshot, redirect chain, offer, tech stack, and on-page text in one place.
Landing page not captured yet
Our crawler renders each advertiser’s funnel on a rolling schedule. Recently observed ads are queued first — check back to see the full-page screenshot.
Host
rockhatter.com
Path
/products/miller-ranch-fedora-patriotic-straw-565d
Full URL
https://rockhatter.com/products/miller-ranch-fedora-patriotic-straw-565d
Redirect chain
Chain not captured yet.
Final host: rockhatter.com. Hop-by-hop capture runs as a separate pipeline; ads observed in recent ingests get crawled first.
Tracking parameters
No query string on this URL.
Tracking setup · Taboola
Taboola passes site, site_id, campaign_id, campaign_item_id and click-id by default. Map those to your tracker's source/sub1-4 fields. Use {click_id} as your unique click identifier when posting back conversions.
?site={site}&site_id={site_id}&campaign_id={campaign_id}&campaign_item_id={campaign_item_id}&click-id={click_id}Default Taboola setup template: ?site={site}&site_id={site_id}&campaign_id={campaign_id}&campaign_item_id={campaign_item_id}&click-id={click_id}
Tech stack
No third-party monetization stack detected — this appears to be a direct landing page.
Landing page hubs
Landing page text
On-page text not extracted yet.
Observed daily (last 30 days)
Apr 25 → May 24·peaks May 17
30-day run pattern
FadingActivity has collapsed in the last week — the buyer is winding this creative down or rotating to a new variant.
- Coverage
- 3% of 30d
- Peak surge
- 1× vs median
- Last 7d
- 0
- WoW
- -100%
Peak day:
Window: Apr 25 → May 24
Sibling creatives from this campaign
Other creatives in E-commerce on Taboola
The rest of the set they’re running — see what else this angle is paired with.
Tested headline variants
Rockhatter's own A/B test — which headline they kept
The advertiser’s own A/B result, handed over: ranked by days running, the survivor on top. Variants they stopped running are struck through — they tested and killed those angles.
- #1Unfortunately, We will soon stop selling Panama hats.Winning angle56d6 content tokens
- #2The Most Popular Hat for Men in 2026!54d4 content tokens
- #3Unfortunately, we are closing the Straw Panama Hats.Killed17d5 content tokens
Winning angle: the headline they kept alive longest — it beat the other variants they tested. Model this one; treat the rest as discarded experiments.
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rockhatter.comMost spy tools stop at the creative. This page connects it to the campaign behind it — the funnel, the longevity, the GEOs. Free.