Went quiet
running 8d · last seen 40d ago · 2 markets
No fresh sightings in over a week — momentum has dropped. Study it, don't chase it.
Gravity
4/100
push pressure now · 30d index
Strength
21/100
overall scale · 30d index
Run
8d
last seen 40d ago
Markets
2
countries seen
Landing page
news.hometalk.com
screenshot on file
Screenshot
Captured
LP rendered
Operator
—
unidentified
Network
Outbrain
traffic source
18 Worst Cars of 2025 With Frequent Problems
HomeTalk | Sponsored@hometalk
2025’s most disappointing cars that drivers wish they had never bought.
Seen in
Geo reach
Multi-market2 marketsPredominantly Tier 1, concentrated in APAC — Australia, Canada.
Regions:APAC 1North America 1
What the data shows
HomeTalk | Sponsored's Outbrain creative has been running for 8 days across 2 countries and first seen on April 22, 2026 and last seen on May 1, 2026. It has been observed in Australia and Canada. The ad lands on news.hometalk.com. On our 30-day observation series the creative has run in intermittent bursts over the last 30 days.
Creative headline: 18 Worst Cars of 2025 With Frequent Problems. Indexed on Outbrain by mediabuyer.
Landing page intelligence
Where this ad lands · news.hometalk.com
The lander is the product — screenshot, redirect chain, offer, tech stack, and on-page text in one place.
Landing page
news.hometalk.com
1 page · final host: news.hometalk.com
Host
news.hometalk.com
Path
/en/bad-cars-2025
Full URL
Redirect chain
Chain not captured yet.
Final host: news.hometalk.com. Hop-by-hop capture runs as a separate pipeline; ads observed in recent ingests get crawled first.
Tracking parameters
- utm_source
- outbrain5
- utm_medium
- ex
- utm_campaign
- create
- ly
- native_one
- mbid
- 0051284510545977b41e0dd5a14b253f14_{{section_id}}
- obcpc
- {{cpc}}
- wid
- {{widget_id}}
- swid
- {{sub_widget_id}}
- sv
- {{sub_variant}}
- obOrigUrl
- true
+ 1 known tracker hidden (cloaker IDs scrubbed at ingest).
Tracking setup · Outbrain
Outbrain emits ob_click_id (your unique click), ob_source (publisher), ob_section (placement), and ob_position. Forward ob_click_id to your tracker as the postback key. ob_source and ob_section are the two highest-signal sub-IDs for blacklisting.
?ob_click_id={ob_click_id}&ob_source={ob_source}&ob_section={ob_section}&ob_position={ob_position}Default Outbrain setup template: ?ob_click_id={ob_click_id}&ob_source={ob_source}&ob_section={ob_section}&ob_position={ob_position}
Tech stack
No third-party monetization stack detected — this appears to be a direct landing page.
Landing page hubs
Landing page text
On-page text not extracted yet.
Observed daily (last 30 days)
Apr 25 → May 24·peaks May 1
30-day run pattern
PulsedIntermittent runs with quiet stretches — likely paused for budget cycles or rotation against fresher creatives.
- Coverage
- 3% of 30d
- Peak surge
- 1× vs median
- Last 7d
- 0
- WoW
- —
Peak day:
Window: Apr 25 → May 24
Auto-summary
At a glance
Outbrain direct LP. Lead-gen / DTC. Running in 🇦🇺 Australia, 🇨🇦 Canada. Active 8 days.
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