Proven for weeks and still live — safe to model.
Battle-tested: running 21/30 days across 3 GEOs. Surviving this long usually means it's profitable enough to keep funding.
Seen across Canada/United Kingdom/Ireland — the angle travels across these markets.
- Seen 21/30 days
- 3 GEOs
- Redirect chain checked
- LP host: news.ohmymag.co.uk
Reverse-engineered from the live ad — longevity, GEOs, and the affiliate funnel behind it. Verified by following the redirect chain on Jun 17. Free, no login.
Funnel, reverse-engineered
The campaign behind this creative
← the actual path the money takes.
Creative
Ohmymag
Landing page
news.ohmymag.co.uk
where it lands
Product / Offer: not detected
Tracker: not detected
Affiliate network: not detected
How we know: the tracker and affiliate network come from the live redirect chain we followed and fingerprinted hop by hop. Greyed nodes weren’t detected.
Sustained high-scale signal
running 21d · seen today · 3 markets
Observed at high scale and still active for 21d — a strong, long-running signal worth modelling (no spend/CTR data; scale is inferred from observation volume).
Gravity
83/100
push pressure now · 30d index
Strength
64/100
overall scale · 30d index
Run
21d
last seen Today
Markets
3
countries seen
Landing page
news.ohmymag.co.uk
final host
Screenshot
—
not captured yet
Operator
—
unidentified
Network
Taboola
traffic source
Lottie Tomlinson opens up on family becoming stronger after losing mum Johannah
Ohmymag@ohmymag
Top 25% longevity in network
Days alive is a profitability proxy — advertisers don’t pay to run losers.
Geo reach
Multi-market3 marketsPredominantly Tier 1, concentrated in North America — Canada, United Kingdom, Ireland.
Regions:North America 1Europe 1
What the data shows
Ohmymag's Taboola creative has been running for 21 days across 3 countries and first seen on May 27, 2026 and last seen on June 17, 2026. It has been observed in Canada, United Kingdom, and Ireland. The ad lands on news.ohmymag.co.uk. On our 30-day observation series the creative has run in sharp traffic spikes over the last 30 days. Ohmymag is running 8 other creatives we have indexed, linked below for side-by-side comparison.
Creative headline: Lottie Tomlinson opens up on family becoming stronger after losing mum Johannah. Indexed on Taboola by mediabuyer.
Landing-page intelligence
Landing page intelligence
Where this ad lands
The lander is the product — screenshot, redirect chain, offer, tech stack, and on-page text in one place.
Landing page not captured yet
Our crawler renders each advertiser’s funnel on a rolling schedule. Recently observed ads are queued first — check back to see the full-page screenshot.
Host
news.ohmymag.co.uk
Path
/entertainment/celebrities/lottie-tomlinson-on-grief-and-family-strength-after-loss_art23558.html
Full URL
Redirect chain
Chain not captured yet.
Final host: news.ohmymag.co.uk. Hop-by-hop capture runs as a separate pipeline; ads observed in recent ingests get crawled first.
Tracking parameters
No query string on this URL.
Tracking setup · Taboola
Taboola passes site, site_id, campaign_id, campaign_item_id and click-id by default. Map those to your tracker's source/sub1-4 fields. Use {click_id} as your unique click identifier when posting back conversions.
?site={site}&site_id={site_id}&campaign_id={campaign_id}&campaign_item_id={campaign_item_id}&click-id={click_id}Default Taboola setup template: ?site={site}&site_id={site_id}&campaign_id={campaign_id}&campaign_item_id={campaign_item_id}&click-id={click_id}
Tech stack
No third-party monetization stack detected — this appears to be a direct landing page.
Landing page hubs
Landing page text
Show landing page text
Visible text extracted from the advertiser's landing page · last fetched 2026-06-17
▶
Landing page text
Show landing page text
Visible text extracted from the advertiser's landing page · last fetched 2026-06-17
Lottie Tomlinson on grief and family strength after loss | Ohmymag © lottietomlinson Published on 19/05/2026 at 13:10 by Editorial Team Lottie Tomlinson on grief and family strength after loss Entertainment , Celebrities The reality of grief left a lasting mark on Lottie Tomlinson . Losing both her mother and younger sister in just a few years forced her close-knit family to adapt, heal, and grow stronger. Now, she uses her platform to support others facing pain—showing resilience can come from the hardest heartbreaks. Grief changes everything, but for Lottie Tomlinson, those darkest moments have shaped her into a woman determined to make a difference. After losing her mum, Johannah, to leukaemia in December 2016, and her sister Félicité three years later, the Doncaster-born influencer and mum-of-two has become an outspoken advocate on bereavement and end-of-life wishes. She shares how tragedy has brought her siblings closer, shaping her outlook on life, motherhood, and ambition. From heartbreak to healing: a family’s journey Lottie was just 18 when she faced loss for the first time. Her mother’s cancer diagnosis and rapid decline left Lottie and her siblings, including her older brother Louis and younger siblings Doris and Ernest (then toddlers), in shock. Reflecting on those days, she said: "I think actually having two grief experiences taught me a lot because the first time round obviously it was so new to me and we hadn't really ever been offered any kind of support or therapy." Her sister Félicité died at 18 in 2019 from an accidental overdose, bringing pain back. This time, Lottie sought help: "When I lost my sister a couple of years later, it really made me want to deal with it differently." The power of support and therapy Therapy marked a turning point for Lottie. After missing professional support when her mum died, counselling following her sister’s passing gave her space to heal. "They offer so many amazing support networks through therapy; it was such a different experience for me the second time around, having that therapy." She credits closeness with her family for aiding recovery: "I definitely don't think we would have dealt with our grief as well as we have without each other." Motherhood has also changed her perspective. With Lucky, 3, and Flossie, 1, Lottie explains: "It's not just you anymore; you want to make sure that everything's in place for your kids, in case anything were to happen to you." She balances ambition and family life: "I feel really lucky that I am in a position where I can still raise my kids, but also still chase my dreams and be ambitious." Championing change: campaigns, legacy, and a new chapter Lottie’s work goes beyond personal healing. She supports Sue Ryder’s The Cab Fare-well campaign, encouraging people to discuss end-of-life wishes openly. About this, she said: "Working with Sue Ryder will always be such a highlight" and "so fulfilling for me in that way and I think it's amazing what they do." She honours palliative care professionals, stating they "deserve" recognition for their compassion in difficult roles. She is also involved with Legacy Hub, a platform helping families organise important documents and memories. "It takes two minutes to download this app, you can assign an executor so people know who to contact," she explains, emphasising the importance of easing the burden on loved ones after death. Despite juggling a career in beauty—including working as Selena Gomez’s tour makeup artist and collaborating with figures linked to One Direction—Lottie prioritises family happiness. "That's what makes me happy, a healthy family, calmness, just little things that make you happy... Life's too short." Looking ahead, she is excited about her wedding to fiancé Lewis Burton planned for summer 2026. "We got engaged a few years ago now, it's gone so quick... So we have finally settled on a venue in the UK. And it's booked for next summer, so we're so excited for that." Her mother’s influence remains profound: "She's the reason I'm doing this today. She pushed me to go on the tour when I was too shy and didn't really want to. Without that push from her, I wouldn't be where I am today, so I always credit her for that." Lottie feels fulfilled helping her community: "I try and embrace it because my audience is obviously what helps me drive my career, and I'm really grateful to have that community." Read more: "We remain great friends": Tess Daly and Vernon Kay Announce Split After 23 Years “the only thing was that he destroyed everything” Katie Price opens up about infamous romance "Very blessed to have been spoiled by his family" David Beckham’s birthday takes a twist Sources used: Lottie Tomlinson opens up on family becoming stronger after losing mum Johannah About us Contact General Conditions Data Protection Manage cookies © Ohmymag. Photographic credit for all images on this site (unless specified): © GettyImage.
Text scraped from the landing page for research purposes. © respective owners. This text is sourced from the advertiser's public landing page; for removal, contact dmca@luba.media.
Observed daily (last 30 days)
May 19 → Jun 17·peaks May 31
30-day run pattern
SpikyHeavy traffic bursts on a few days with quieter days in between — typical of aggressive A/B testing or geo/daypart targeting.
- Coverage
- 63% of 30d
- Peak surge
- 6.3× vs median
- Last 7d
- 20
- WoW
- +300%
Peak day: — 6.3× the median day, indicating a deliberate budget push.
Window: May 19 → Jun 17
Sibling creatives from this campaign
Other creatives in Other on Taboola
The rest of the set they’re running — see what else this angle is paired with.
Lottie Tomlinson on grief and family strength after loss
Ce n'est pas un ange gardien Philippe Corti cash sur Mimie Mathy
Philippe Corti pointe du doigt l’attitude de Mimie Mathy sur les plateaux
Mel B opens up about her daily struggle with menopause
Mel B says GP menopause training 'should be mandatory' as she gets candid about her health
C'est Aurore qui paye tout" : La descente aux enfers de Benjamin Castaldi
Virginie Efira et Niels Schneider : un écart d'âge qui dérange le public
Mbappé blessé : la remarque cinglante de Muriel Robin
Tested headline variants8
Tested headline variants
Ohmymag's own A/B test — which headline they kept
The advertiser’s own A/B result, handed over: ranked by days running, the survivor on top. Variants they stopped running are struck through — they tested and killed those angles.
- #1C'est Aurore qui paye tout" : La descente aux enfers de Benjamin CastaldiWinning angle53d12 content tokens
- #2Virginie Efira et Niels Schneider : un écart d'âge qui dérange le public34d13 content tokens
- #3Mbappé blessé : la remarque cinglante de Muriel Robin33d8 content tokens
- #4Lottie Tomlinson on grief and family strength after loss19d7 content tokens
Winning angle: the headline they kept alive longest — it beat the other variants they tested. Model this one; treat the rest as discarded experiments.
More from Ohmymag8
More from Ohmymag
Lottie Tomlinson on grief and family strength after loss | Ohmymag ©…
Philippe Corti pointe du doigt l’attitude de Mimie Mathy sur les plateaux |…
news.ohmymag.comPhilippe Corti pointe du doigt l’attitude de Mimie Mathy sur les plateaux |…
news.ohmymag.comMost spy tools stop at the creative. This page connects it to the campaign behind it — the funnel, the longevity, the GEOs. Free.