Currently running — worth a closer look.
Running 22/30 days across 1 GEO.
Running in a single market (Italy) — a focused test, not a broad rollout yet.
- Seen 22/30 days
- 1 GEO
- Redirect chain checked
- LP host: airahome.com
Reverse-engineered from the live ad — longevity, GEOs, and the affiliate funnel behind it. Verified by following the redirect chain on Jun 13. Free, no login.
Funnel, reverse-engineered
The campaign behind this creative
← the actual path the money takes.
Creative
Aira
Landing page
airahome.com
where it lands
Product / Offer: not detected
Tracker: not detected
Affiliate network: not detected
How we know: the tracker and affiliate network come from the live redirect chain we followed and fingerprinted hop by hop. Greyed nodes weren’t detected.
Steady runner
running 22d · last seen 3d ago · 1 market
Sustained at mid scale — a dependable evergreen pattern, not an explosive push.
Gravity
13/100
push pressure now · 30d index
Strength
38/100
overall scale · 30d index
Run
22d
last seen 3d ago
Markets
1
countries seen
Landing page
airahome.com
final host
Screenshot
—
not captured yet
Operator
—
unidentified
Network
Taboola
traffic source
Vorresti pagare la metà per riscaldare casa?
Aira@aira
La soluzione esiste e si chiama pompa di calore. Elimina il gas, riduci le bollette e approfitta degli incentivi prima che finiscano.
Top 25% longevity in network
Days alive is a profitability proxy — advertisers don’t pay to run losers.
Seen in
Geo reach
Single-geo testa single marketPredominantly Tier 1, concentrated in Europe — Italy.
What the data shows
Aira's Taboola creative has been running for 22 days across 1 country and first seen on May 22, 2026 and last seen on June 13, 2026. It has been observed in Italy. The ad lands on airahome.com. On our 30-day observation series the creative has run in sharp traffic spikes over the last 30 days. Aira is running 8 other creatives we have indexed, linked below for side-by-side comparison.
Creative headline: Vorresti pagare la metà per riscaldare casa?. Indexed on Taboola by mediabuyer.
Landing-page intelligence
Landing page intelligence
Where this ad lands
The lander is the product — screenshot, redirect chain, offer, tech stack, and on-page text in one place.
Landing page not captured yet
Our crawler renders each advertiser’s funnel on a rolling schedule. Recently observed ads are queued first — check back to see the full-page screenshot.
Host
airahome.com
Path
/it-it/featured/TA_B_PAS_IMB_Pompa_di_calore_per_riscaldamento_meno_gas_meno%20costi_piu_comfort
Full URL
Redirect chain
Chain not captured yet.
Final host: airahome.com. Hop-by-hop capture runs as a separate pipeline; ads observed in recent ingests get crawled first.
Tracking parameters
No query string on this URL.
Tracking setup · Taboola
Taboola passes site, site_id, campaign_id, campaign_item_id and click-id by default. Map those to your tracker's source/sub1-4 fields. Use {click_id} as your unique click identifier when posting back conversions.
?site={site}&site_id={site_id}&campaign_id={campaign_id}&campaign_item_id={campaign_item_id}&click-id={click_id}Default Taboola setup template: ?site={site}&site_id={site_id}&campaign_id={campaign_id}&campaign_item_id={campaign_item_id}&click-id={click_id}
Tech stack
No third-party monetization stack detected — this appears to be a direct landing page.
Landing page hubs
Landing page text
On-page text not extracted yet.
Observed daily (last 30 days)
May 18 → Jun 15·peaks May 22
30-day run pattern
SpikyHeavy traffic bursts on a few days with quieter days in between — typical of aggressive A/B testing or geo/daypart targeting.
- Coverage
- 17% of 30d
- Peak surge
- 6.5× vs median
- Last 7d
- 4
- WoW
- new
Peak day: — 6.5× the median day, indicating a deliberate budget push.
Window: May 18 → Jun 15
Sibling creatives from this campaign
Other creatives in Other on Taboola
The rest of the set they’re running — see what else this angle is paired with.
5 motivi per rottamare ora la caldaia per una pompa di calore
Pompa di calore per riscaldamento/acqua calda: meno gas, meno costi, più comfort
Ecobonus 2026: perché non perdere l’occasione per la tua pompa di calore
Bonus Casa e Risparmio in Bolletta: La Combo Vincente per il 2026.
Riscaldare casa e l'acqua sanitaria con una pompa di calore: perché conviene
Casa Indipendente? Risparmia fino al 65% sul prezzo di acquisto della pompa di calore
Passa alla pompa di calore e taglia i costi del gas fino a -49%.
Passa alla pompa di calore e taglia i costi del gas fino al -49%
Tested headline variants8
Tested headline variants
Aira's own A/B test — which headline they kept
The advertiser’s own A/B result, handed over: ranked by days running, the survivor on top. Variants they stopped running are struck through — they tested and killed those angles.
- #1Pompa di calore per riscaldamento/acqua calda: meno gas, meno costi, più comfort60d13 content tokens
- #2Riscaldare casa e l'acqua sanitaria con una pompa di calore: perché conviene60d11 content tokens
- #3Bonus Casa e Risparmio in Bolletta: La Combo Vincente per il 2026.20d10 content tokens
- #45 motivi per rottamare ora la caldaia per una pompa di calore19d11 content tokens
More from Aira8
More from Aira
Most spy tools stop at the creative. This page connects it to the campaign behind it — the funnel, the longevity, the GEOs. Free.