Proven for weeks and still live — safe to model.
Battle-tested: running 38 days across 1 GEO. Surviving this long usually means it's profitable enough to keep funding.
Running in a single market (United States) — a focused test, not a broad rollout yet.
- Seen 38/30 days
- 1 GEO
- Redirect chain checked
- LP host: l.ottoinsurance.com
Reverse-engineered from the live ad — longevity, GEOs, and the affiliate funnel behind it. Verified by following the redirect chain on Jun 14. Free, no login.
Funnel, reverse-engineered
The campaign behind this creative
← the actual path the money takes.
Creative
OTTO Insurance
Landing page
l.ottoinsurance.com
where it lands
Product / Offer: not detected
Tracker: not detected
Affiliate network: not detected
How we know: the tracker and affiliate network come from the live redirect chain we followed and fingerprinted hop by hop. Greyed nodes weren’t detected.
Active
running 38d · last seen 2d ago · 1 market
Running with a modest observed footprint so far.
Gravity
14/100
push pressure now · 30d index
Strength
33/100
overall scale · 30d index
Run
38d
last seen 2d ago
Markets
1
countries seen
Landing page
l.ottoinsurance.com
final host
Screenshot
—
not captured yet
Operator
—
unidentified
Network
Taboola
traffic source
Who Has The Cheapest Car Insurance For Older Drivers in Iowa? (Check Zip Code)
OTTO Insurance@otto
Older drivers are getting insurance at a fraction of the price, thanks to this
Top 25% longevity in network
Days alive is a profitability proxy — advertisers don’t pay to run losers.
Seen in
Geo reach
Single-geo testa single marketPredominantly Tier 1, concentrated in North America — United States.
What the data shows
OTTO Insurance's Taboola creative has been running for 38 days across 1 country and first seen on May 7, 2026 and last seen on June 14, 2026. It has been observed in United States. The ad lands on l.ottoinsurance.com. On our 30-day observation series the creative has run in intermittent bursts over the last 30 days. OTTO Insurance is running 8 other creatives we have indexed, linked below for side-by-side comparison.
Creative headline: Who Has The Cheapest Car Insurance For Older Drivers in Iowa? (Check Zip Code). Indexed on Taboola by mediabuyer.
Landing-page intelligence
Landing page intelligence
Where this ad lands
The lander is the product — screenshot, redirect chain, offer, tech stack, and on-page text in one place.
Landing page not captured yet
Our crawler renders each advertiser’s funnel on a rolling schedule. Recently observed ads are queued first — check back to see the full-page screenshot.
Redirect chain
Chain not captured yet.
Final host: l.ottoinsurance.com. Hop-by-hop capture runs as a separate pipeline; ads observed in recent ingests get crawled first.
Tracking parameters
No query string on this URL.
Tracking setup · Taboola
Taboola passes site, site_id, campaign_id, campaign_item_id and click-id by default. Map those to your tracker's source/sub1-4 fields. Use {click_id} as your unique click identifier when posting back conversions.
?site={site}&site_id={site_id}&campaign_id={campaign_id}&campaign_item_id={campaign_item_id}&click-id={click_id}Default Taboola setup template: ?site={site}&site_id={site_id}&campaign_id={campaign_id}&campaign_item_id={campaign_item_id}&click-id={click_id}
Tech stack
No third-party monetization stack detected — this appears to be a direct landing page.
Landing page hubs
Landing page text
Show landing page text
Visible text extracted from the advertiser's landing page · last fetched 2026-06-15
▶
Landing page text
Show landing page text
Visible text extracted from the advertiser's landing page · last fetched 2026-06-15
Save on Auto, Home, and Pet Insurance: Get Affordable Protection for Your Loved Ones and Possessions ® Auto Pet Home Want To Speak Live? 1-800-HEY-OTTO • Expert Agents Available Now OTTO has helped MILLIONS of people SAVE on Insurance! LET OTTO FIND YOUR SAVINGS FAST! OTTO is completely FREE! Click to find out how much YOU can save! START SAVING! GET A QUOTE Choose Your Insurance Auto Pet Home HOW OTTO WORKS Let's start with the basics And introduce yourself Help OTTO learn more about you and your needs so that OTTO can match you to the perfect policy. Don't worry, OTTO does all the work for you — delivering you the best quote FAST and for FREE. Compare and start saving. We'll work our magic and deliver quotes in seconds based on your information. Easily compare them in one place and decide which plan best fits your needs. When drivers visit unbiased sites like OTTO Insurance, they can view all the best rates in their area. Survey data indicates it is possible to save $500+ per year on their car insurance rates. Experience the difference in savings with our community of over 40 million satisfied consumers. "Testimonials are from verified OTTO users. Individual savings may vary." Not sure where to start? OTTO put together some resources to help you find out! Auto Insurance Guide | Home Insurance Guide | Pet Insurance Guide Insurance News | Privacy Policy | Terms of Service | Glossary | Reviews | About Us | FAQ | Insurance Savings FAQ Copyright © 2025 OTTO Quotes, LLC | 1111 Lincoln Road, Suite 657, Miami Beach, FL 33139 | (855) 538-2252 *We aren't looking to use your info if you don't want us to! All you have to do is send an email to requesttodelete@ottoinsurance.com with your phone number and email address and you will get a response within 24-48 hours stating that your information will be erased.*
Text scraped from the landing page for research purposes. © respective owners. This text is sourced from the advertiser's public landing page; for removal, contact dmca@luba.media.
Observed daily (last 30 days)
Apr 25 → May 24·peaks May 20
30-day run pattern
PulsedIntermittent runs with quiet stretches — likely paused for budget cycles or rotation against fresher creatives.
- Coverage
- 13% of 30d
- Peak surge
- 2.5× vs median
- Last 7d
- 6
- WoW
- +200%
Peak day: — 2.5× the median day, indicating a deliberate budget push.
Window: Apr 25 → May 24
Sibling creatives from this campaign
Other creatives in LeadGen on Taboola
The rest of the set they’re running — see what else this angle is paired with.
Iowa: Say Hello To Cheaper Car Insurance If You Live In These Zip Codes
Who Has The Cheapest Car Insurance For Seniors in Iowa? (Check Zip Code)
Iowa: Say Hello To Cheap Car Insurance If You Live In These Zip Codes
Which American Cars Cost Less to Insure? (You'll Be Surprised)
What If Your Car Insurance Was Under $100/Month?
Who Charges the Most for Car Insurance in Iowa? (Check Zip Code)
Who Charges The Most For Home Insurance In Iowa (Check Zip Code)
The Worst Zip Codes for Home Insurance in Iowa (Is Yours on the List?)
Tested headline variants8
Tested headline variants
OTTO Insurance's own A/B test — which headline they kept
The advertiser’s own A/B result, handed over: ranked by days running, the survivor on top. Variants they stopped running are struck through — they tested and killed those angles.
- #1Who Has The Cheapest Car Insurance For Seniors in Iowa? (Check Zip Code)Winning angle40d9 content tokens
- #2Iowa: Say Hello To Cheap Car Insurance If You Live In These Zip Codes18d10 content tokens
- #3Who Charges the Most for Car Insurance in Iowa? (Check Zip Code)8d8 content tokens
- #4Iowa: Say Hello To Cheaper Car Insurance If You Live In These Zip Codes7d10 content tokens
Winning angle: the headline they kept alive longest — it beat the other variants they tested. Model this one; treat the rest as discarded experiments.
Persistent across variants: carinsuranceiowazip
More from OTTO Insurance8
More from OTTO Insurance
Save on Auto, Home, and Pet Insurance: Get Affordable Protection for Your Loved…
l.ottoinsurance.comSave on Auto, Home, and Pet Insurance: Get Affordable Protection for Your Loved…
l.ottoinsurance.comSave on Auto, Home, and Pet Insurance: Get Affordable Protection for Your Loved…
l.ottoinsurance.comSave on Auto, Home, and Pet Insurance: Get Affordable Protection for Your Loved…
l.ottoinsurance.comSave on Auto, Home, and Pet Insurance: Get Affordable Protection for Your Loved…
l.ottoinsurance.comSave on Auto, Home, and Pet Insurance: Get Affordable Protection for Your Loved…
l.ottoinsurance.comSave on Auto, Home, and Pet Insurance: Get Affordable Protection for Your Loved…
l.ottoinsurance.comSave on Auto, Home, and Pet Insurance: Get Affordable Protection for Your Loved…
l.ottoinsurance.comMost spy tools stop at the creative. This page connects it to the campaign behind it — the funnel, the longevity, the GEOs. Free.