Fresh and still running — early to copy.
New launch: running 7/30 days across 1 GEO, last seen in the past couple of days. Get in before it saturates.
Running in a single market (Germany) — a focused test, not a broad rollout yet.
- Seen 7/30 days
- 1 GEO
- Redirect chain checked
- LP host: hausfrage.de
Reverse-engineered from the live ad — longevity, GEOs, and the affiliate funnel behind it. Verified by following the redirect chain on Jun 16. Free, no login.
Funnel, reverse-engineered
The campaign behind this creative
← the actual path the money takes.
Creative
Hausfrage
Landing page
hausfrage.de
where it lands
Product / Offer: not detected
Tracker: not detected
Affiliate network: not detected
How we know: the tracker and affiliate network come from the live redirect chain we followed and fingerprinted hop by hop. Greyed nodes weren’t detected.
Pushing hard now
running 7d · last seen 2d ago · 1 market
Heavy push pressure in the last few days — hot right now. Worth a close look while it's live.
Gravity
80/100
push pressure now · 30d index
Strength
46/100
overall scale · 30d index
Run
7d
last seen 2d ago
Markets
1
countries seen
Landing page
hausfrage.de
final host
Screenshot
—
not captured yet
Operator
—
unidentified
Network
Outbrain
traffic source
Jungunternehmer aus Deutschland warnt: Das ist der Nr. 1 Fehler bei Wärmepumpen
Hausfrage@hausfrage
Days alive is a profitability proxy — advertisers don’t pay to run losers.
Seen in
Geo reach
Single-geo testa single marketPredominantly Tier 1, concentrated in Europe — Germany.
What the data shows
Hausfrage's Outbrain creative has been running for 7 days across 1 country and first seen on June 8, 2026 and last seen on June 16, 2026. It has been observed in Germany. The ad lands on hausfrage.de. On our 30-day observation series the creative has run in intermittent bursts over the last 30 days. Hausfrage is running 4 other creatives we have indexed, linked below for side-by-side comparison.
Creative headline: Jungunternehmer aus Deutschland warnt: Das ist der Nr. 1 Fehler bei Wärmepumpen. Indexed on Outbrain by mediabuyer.
Landing-page intelligence
Landing page intelligence
Where this ad lands
The lander is the product — screenshot, redirect chain, offer, tech stack, and on-page text in one place.
Landing page not captured yet
Our crawler renders each advertiser’s funnel on a rolling schedule. Recently observed ads are queued first — check back to see the full-page screenshot.
Host
hausfrage.de
Path
/artikel/unternehmer-warnt-waermepumpe/
Full URL
Redirect chain
Chain not captured yet.
Final host: hausfrage.de. Hop-by-hop capture runs as a separate pipeline; ads observed in recent ingests get crawled first.
Tracking parameters
- utm_source
- outbrain
- utm_medium
- referral
- utm_campaign
- 001b622474ab2f0a03ea4a40f88e39c8cf
- utm_content
- 005cbecb9aac89c57b0323a3bc852d915a
- utm_placement
- {{section_name}}
- OutbrainClickId
- {{ob_click_id}}
- headline
- Jungunternehmer+aus+Deutschland+warnt:+Das+ist+der+Nr.+1+Fehler+bei+Wärmepumpen
- obOrigUrl
- true
+ 1 known tracker hidden (cloaker IDs scrubbed at ingest).
Tracking setup · Outbrain
Outbrain emits ob_click_id (your unique click), ob_source (publisher), ob_section (placement), and ob_position. Forward ob_click_id to your tracker as the postback key. ob_source and ob_section are the two highest-signal sub-IDs for blacklisting.
?ob_click_id={ob_click_id}&ob_source={ob_source}&ob_section={ob_section}&ob_position={ob_position}Default Outbrain setup template: ?ob_click_id={ob_click_id}&ob_source={ob_source}&ob_section={ob_section}&ob_position={ob_position}
Tech stack
No third-party monetization stack detected — this appears to be a direct landing page.
Landing page hubs
Landing page text
On-page text not extracted yet.
Observed daily (last 30 days)
May 20 → Jun 18·peaks Jun 11
30-day run pattern
PulsedIntermittent runs with quiet stretches — likely paused for budget cycles or rotation against fresher creatives.
- Coverage
- 20% of 30d
- Peak surge
- 2× vs median
- Last 7d
- 5
- WoW
- +67%
Peak day: — 2× the median day, indicating a deliberate budget push.
Window: May 20 → Jun 18
Sibling creatives from this campaign
Other creatives in LeadGen on Outbrain
The rest of the set they’re running — see what else this angle is paired with.
Tested headline variants4
Tested headline variants
Hausfrage's own A/B test — which headline they kept
The advertiser’s own A/B result, handed over: ranked by days running, the survivor on top. Variants they stopped running are struck through — they tested and killed those angles.
- #1Jungunternehmer warnt: Deshalb sind Wärmepumpen in Deutschland so teuerWinning angle10d7 content tokens
- #2Deutscher Jungunternehmer: So krempelt er den Wärmepumpen-Markt um2d8 content tokens
- #3Solar-Förderung in Deutschland: Funktioniert nur, wenn ihr Dach…0d8 content tokens
Winning angle: the headline they kept alive longest — it beat the other variants they tested. Model this one; treat the rest as discarded experiments.
More from Hausfrage4
More from Hausfrage
Most spy tools stop at the creative. This page connects it to the campaign behind it — the funnel, the longevity, the GEOs. Free.