Proven for weeks and still live — safe to model.
Battle-tested: running 24/30 days across 1 GEO. Surviving this long usually means it's profitable enough to keep funding.
Running in a single market (Australia) — a focused test, not a broad rollout yet.
- Seen 24/30 days
- 1 GEO
- Redirect chain checked
- LP host: realestate.com.au
Reverse-engineered from the live ad — longevity, GEOs, and the affiliate funnel behind it. Verified by following the redirect chain on Jun 18. Free, no login.
Funnel, reverse-engineered
The campaign behind this creative
← the actual path the money takes.
Creative
realestate.com.au
Landing page
realestate.com.au
where it lands
Product / Offer: not detected
Tracker: not detected
Affiliate network: not detected
How we know: the tracker and affiliate network come from the live redirect chain we followed and fingerprinted hop by hop. Greyed nodes weren’t detected.
Sustained high-scale signal
running 24d · last seen 1d ago · 1 market
Observed at high scale and still active for 24d — a strong, long-running signal worth modelling (no spend/CTR data; scale is inferred from observation volume).
Gravity
51/100
push pressure now · 30d index
Strength
52/100
overall scale · 30d index
Run
24d
last seen 1d ago
Markets
1
countries seen
Landing page
realestate.com.au
final host
Screenshot
—
not captured yet
Operator
—
unidentified
Network
Taboola
traffic source
House hunters freeze at Rowville auction
realestate.com.au@realestate
Top 25% longevity in network
Days alive is a profitability proxy — advertisers don’t pay to run losers.
Seen in
Geo reach
Single-geo testa single marketPredominantly Tier 1, concentrated in APAC — Australia.
What the data shows
realestate.com.au's Taboola creative has been running for 24 days across 1 country and first seen on May 24, 2026 and last seen on June 18, 2026. It has been observed in Australia. The ad lands on realestate.com.au. On our 30-day observation series the creative has run in sharp traffic spikes over the last 30 days. realestate.com.au is running 8 other creatives we have indexed, linked below for side-by-side comparison.
Creative headline: House hunters freeze at Rowville auction. Indexed on Taboola by mediabuyer.
Landing-page intelligence
Landing page intelligence
Where this ad lands
The lander is the product — screenshot, redirect chain, offer, tech stack, and on-page text in one place.
Landing page not captured yet
Our crawler renders each advertiser’s funnel on a rolling schedule. Recently observed ads are queued first — check back to see the full-page screenshot.
Host
realestate.com.au
Path
/news/house-hunters-freeze-at-rowville-auction-as-popular-property-campaign-stalls/
Full URL
Redirect chain
Chain not captured yet.
Final host: realestate.com.au. Hop-by-hop capture runs as a separate pipeline; ads observed in recent ingests get crawled first.
Tracking parameters
No query string on this URL.
Tracking setup · Taboola
Taboola passes site, site_id, campaign_id, campaign_item_id and click-id by default. Map those to your tracker's source/sub1-4 fields. Use {click_id} as your unique click identifier when posting back conversions.
?site={site}&site_id={site_id}&campaign_id={campaign_id}&campaign_item_id={campaign_item_id}&click-id={click_id}Default Taboola setup template: ?site={site}&site_id={site_id}&campaign_id={campaign_id}&campaign_item_id={campaign_item_id}&click-id={click_id}
Tech stack
No third-party monetization stack detected — this appears to be a direct landing page.
Landing page hubs
Landing page text
On-page text not extracted yet.
Observed daily (last 30 days)
May 21 → Jun 19·peaks Jun 1
30-day run pattern
SpikyHeavy traffic bursts on a few days with quieter days in between — typical of aggressive A/B testing or geo/daypart targeting.
- Coverage
- 53% of 30d
- Peak surge
- 8.5× vs median
- Last 7d
- 16
- WoW
- +33%
Peak day: — 8.5× the median day, indicating a deliberate budget push.
Window: May 21 → Jun 19
Sibling creatives from this campaign
Other creatives in Other on Taboola
The rest of the set they’re running — see what else this angle is paired with.
Drew Barrymore offloads historic estate
Bargain': This humble brick home hides a huge secret
Lists Sydney investment property for sale
Inside celebrity’s Yarra River-front homes
Major Aussie city the latest to crack down on Airbnb
Balwyn home designed as a post-lockdown sanctuary
Tired of modern homes? Buyers flock to 70s classic
Improve your home’s energy efficiency
Tested headline variants8
Tested headline variants
realestate.com.au's own A/B test — which headline they kept
The advertiser’s own A/B result, handed over: ranked by days running, the survivor on top. Variants they stopped running are struck through — they tested and killed those angles.
- #1Improve your home’s energy efficiencyWinning angle40d4 content tokens
- #2Lists Sydney investment property for sale39d5 content tokens
- #3Bargain': This humble brick home hides a huge secret38d7 content tokens
- #4Balwyn home designed as a post-lockdown sanctuary35d6 content tokens
Winning angle: the headline they kept alive longest — it beat the other variants they tested. Model this one; treat the rest as discarded experiments.
More from realestate.com.au8
More from realestate.com.au
Drew Barrymore offloads historic estate - realestate.com.au Menu Buy Rent Sold…
realestate.com.auAndy Lee, Richie McNeill: Inside celebrity’s Yarra River-front homes -…
realestate.com.auMajor Aussie city the latest to crack down on Airbnb amid worsening rental…
realestate.com.auBalwyn home designed as a post-lockdown sanctuary hits the market -…
realestate.com.auTired of modern homes? Buyers flock to 70s classic - realestate.com.au Menu Buy…
realestate.com.auMost spy tools stop at the creative. This page connects it to the campaign behind it — the funnel, the longevity, the GEOs. Free.