Proven for weeks and still live — safe to model.
Battle-tested: running 36 days across 1 GEO. Surviving this long usually means it's profitable enough to keep funding.
Running in a single market (United States) — a focused test, not a broad rollout yet.
- Seen 36/30 days
- 1 GEO
- Redirect chain checked
- LP host: l.ottoinsurance.com
Reverse-engineered from the live ad — longevity, GEOs, and the affiliate funnel behind it. Verified by following the redirect chain on Jun 18. Free, no login.
Funnel, reverse-engineered
The campaign behind this creative
← the actual path the money takes.
Creative
OTTO Insurance
Landing page
l.ottoinsurance.com
where it lands
Product / Offer: not detected
Tracker: not detected
Affiliate network: not detected
How we know: the tracker and affiliate network come from the live redirect chain we followed and fingerprinted hop by hop. Greyed nodes weren’t detected.
Sustained high-scale signal
running 36d · seen today · 1 market
Observed at high scale and still active for 36d — a strong, long-running signal worth modelling (no spend/CTR data; scale is inferred from observation volume).
Gravity
93/100
push pressure now · 30d index
Strength
66/100
overall scale · 30d index
Run
36d
last seen Today
Markets
1
countries seen
Landing page
l.ottoinsurance.com
final host
Screenshot
—
not captured yet
Operator
—
unidentified
Network
Taboola
traffic source
Iowa: Say Hello To Cheaper Car Insurance If You Live In These Zip Codes
OTTO Insurance@otto
See if you could lower your rate — get a quote in seconds
Top 25% longevity in network
Days alive is a profitability proxy — advertisers don’t pay to run losers.
Seen in
Geo reach
Single-geo testa single marketPredominantly Tier 1, concentrated in North America — United States.
What the data shows
OTTO Insurance's Taboola creative has been running for 36 days across 1 country and first seen on May 12, 2026 and last seen on June 18, 2026. It has been observed in United States. The ad lands on l.ottoinsurance.com. On our 30-day observation series the creative has run in sharp traffic spikes over the last 30 days. OTTO Insurance is running 8 other creatives we have indexed, linked below for side-by-side comparison.
Creative headline: Iowa: Say Hello To Cheaper Car Insurance If You Live In These Zip Codes. Indexed on Taboola by mediabuyer.
Landing-page intelligence
Landing page intelligence
Where this ad lands
The lander is the product — screenshot, redirect chain, offer, tech stack, and on-page text in one place.
Landing page not captured yet
Our crawler renders each advertiser’s funnel on a rolling schedule. Recently observed ads are queued first — check back to see the full-page screenshot.
Redirect chain
Chain not captured yet.
Final host: l.ottoinsurance.com. Hop-by-hop capture runs as a separate pipeline; ads observed in recent ingests get crawled first.
Tracking parameters
No query string on this URL.
Tracking setup · Taboola
Taboola passes site, site_id, campaign_id, campaign_item_id and click-id by default. Map those to your tracker's source/sub1-4 fields. Use {click_id} as your unique click identifier when posting back conversions.
?site={site}&site_id={site_id}&campaign_id={campaign_id}&campaign_item_id={campaign_item_id}&click-id={click_id}Default Taboola setup template: ?site={site}&site_id={site_id}&campaign_id={campaign_id}&campaign_item_id={campaign_item_id}&click-id={click_id}
Tech stack
No third-party monetization stack detected — this appears to be a direct landing page.
Landing page hubs
Landing page text
On-page text not extracted yet.
Observed daily (last 30 days)
May 20 → Jun 18·peaks Jun 13
30-day run pattern
SpikyHeavy traffic bursts on a few days with quieter days in between — typical of aggressive A/B testing or geo/daypart targeting.
- Coverage
- 67% of 30d
- Peak surge
- 12× vs median
- Last 7d
- 99
- WoW
- +161%
Peak day: — 12× the median day, indicating a deliberate budget push.
Window: May 20 → Jun 18
Sibling creatives from this campaign
Other creatives in LeadGen on Taboola
The rest of the set they’re running — see what else this angle is paired with.
Who Has The Cheapest Car Insurance For Seniors in Iowa? (Check Zip Code)
Why Seasonal Driving Can Shift Your Coverage Needs
Who Has The Cheapest Car Insurance For Older Drivers in Iowa? (Check Zip Code)
Iowa: Worst Zip Codes for Overpaying Insurance (Check Yours)
What Road Conditions Can Reveal About Your Coverage
The Car Insurance Option More Drivers Now Weigh
See Which Zip Codes Get Charged The Least For Car Insurance in Iowa
Who Has The Cheapest Car Insurance in Iowa? (Check Zip Code)
Tested headline variants8
Tested headline variants
OTTO Insurance's own A/B test — which headline they kept
The advertiser’s own A/B result, handed over: ranked by days running, the survivor on top. Variants they stopped running are struck through — they tested and killed those angles.
- #1Who Has The Cheapest Car Insurance in Iowa? (Check Zip Code)Winning angle60d8 content tokens
- #2Who Has The Cheapest Car Insurance For Seniors in Iowa? (Check Zip Code)44d9 content tokens
- #3Who Has The Cheapest Car Insurance For Older Drivers in Iowa? (Check Zip Code)41d10 content tokens
- #4Why Seasonal Driving Can Shift Your Coverage Needs8d5 content tokens
Winning angle: the headline they kept alive longest — it beat the other variants they tested. Model this one; treat the rest as discarded experiments.
More from OTTO Insurance8
More from OTTO Insurance
Save on Auto, Home, and Pet Insurance: Get Affordable Protection for Your Loved…
l.ottoinsurance.comSave on Auto, Home, and Pet Insurance: Get Affordable Protection for Your Loved…
l.ottoinsurance.comSave on Auto, Home, and Pet Insurance: Get Affordable Protection for Your Loved…
l.ottoinsurance.comMost spy tools stop at the creative. This page connects it to the campaign behind it — the funnel, the longevity, the GEOs. Free.